Choice - use it or lose it!
by Ron Delnevo, Managing Director, Bank Machine
I have always wanted choice.
One of the things that most concerns me is that our - that's you and me, by the way - freedom of choice is speedily eroding.
I am proud that we at Bank Machine have given the public more choice in terms of where to get their cash. Most of our customers get our service for nothing - over 75% of our cash withdrawals are made free of any charge - but all at Bank Machine still appreciate that our customers could have gone elsewhere - but didn't!
One of the biggest choices of all faces the British Public in May - we all get the right to choose our next Government.
Strangely, 30% plus of those eligible to vote will not do so.
So here's the thing. I, a man who has always argued for choice, firmly believe that no voter should have the right NOT to vote.
In my view, to choose not to vote is to opt out of the Society in which we all live - and that is not acceptable. We are all in this together. We must live - and choose - together and that includes the choice of who is to govern us.
If people don't vote, they should be fined and, ultimately, imprisoned. IT IS THAT IMPORTANT.
As I say, if you want to opt out of voting, go somewhere else to live.
Try Australia - oops, voting is already compulsory there!
So there really are no new frontiers. You had better stay - AND VOTE - right here!